Tech Entrepreneur Extraordinaire
When Abasiama Idaresit returned to Nigeria from the United Kingdom where he had gone to further his education, with the zeal to use the internet to transform the local business community by helping companies grow their revenue through creative digital advertising, nobody took him serious. He had to plead with a firm, Baby M, a mother and child shop, for a trial campaign, with a hundred percent return of payment if the experiment failed.
The campaign succeeded and Google noticed, making his firm, Wild Fusion, an instant internet marketing case study.
Today, Wild Fusion is the first Nigerian Company to become a certified Google AdWords partner and has a clientele that includes top banks and firms. The company has equally given birth to two subsidiaries, ROI Digital, a media sales company and WDC, a digital marketing training company.
For Idaresit, it’s been celebrations and award galore.
In 2013, Forbes named him among Ten Top African Internet Millionaires.